Bard Alumnus Jonathan Englert ’92, Cofounder of Good and Fugly, Featured in the Guardian for His Efforts to Tackle Food Waste
Good and Fugly, cofounded by Jonathan Englert ’92, rescues aesthetically imperfect fruits and vegetables that have been rejected by supermarkets and delivers this “fresh but wonky” produce directly to customers’ homes. The Guardian reports on their recently commissioned Farm to Supermarket Food Waste Report 2023 that found almost 14 million kilograms of perfectly edible fruit and vegetables are rejected by supermarkets in Australia each year based on appearances alone. This commercial demand for “perfect” produce is leading to huge annual food waste and financial losses for farmers. “We hear back from parents who tell us their kids are looking for a really crazy cucumber or strawberry to show friends at school,” Englert said. “Our goal is for supermarkets to just get rid of the aesthetic and size standards. It would be a huge victory.”
Post Date: 11-21-2023
Post Date: 11-21-2023