Professor Soonyoung Lee Speaks with Forbes about the Growing Interest in Korean Language Study

Forbes magazine reports that the number of students enrolled in Korean language classes at US colleges and universities grew from 8,449 students in 2009 to 20,000 in 2021. The motivating force behind this shift is The Hallyu, or Korean Wave, in which global popularity of South Korean pop culture and entertainment has surged, as evidenced in the appeal of K-Pop music, Korean TV shows like Squid Game, and films like Parasite in America. Soonyoung Lee, visiting assistant professor of Korean literature, language, and culture at Bard College, has noticed the demographic in her Korean film and language classes changing away from a majority of Asian and Asian American students. “The enthusiasm for Korean pop culture has transcended ethnic boundaries, drawing in a diverse cohort of students. They are not just seeking to learn a language; they are immersing themselves in a cultural phenomenon that resonates with them on multiple levels,” said Lee.

Post Date: 12-12-2023