Skip to main content.
Bard
  • Bard College Logo
  • Academics sub-menuAcademics
    • Programs and Divisions
    • Structure of the Curriculum
    • Courses
    • Requirements
    • Academic Calendar
    • College Catalogue
    • Faculty
    • Bard Abroad
    • Libraries
    • Dual-Degree Programs
    • Bard Conservatory of Music
    • Other Study Opportunities
    • Graduate Programs
    • Early Colleges
  • Admission sub-menuAdmission
    • Applying
    • Financial Aid
    • Tuition + Payment
    • Campus Tours
    • Meet Our Students + Alumni/ae
    • For Families / Familias
    • Join Our Mailing List
    • Contact Us
  • Campus Life sub-menuCampus Life
    Living on Campus:
    • Housing + Dining
    • Campus Services + Resources
    • Campus Activities
    • New Students
    • Visiting + Transportation
    • Athletics + Recreation
    • Montgomery Place Campus
  • Civic Engagement sub-menuCivic Engagement
    Bard CCE
    • Engaged Learning
    • Student Leadership
    • Grow Your Network
    • About CCE
    • Our Partners
    • Get Involved
  • Newsroom sub-menuNews + Events
    • Newsroom
    • Events Calendar
    • Press Releases
    • Office of Communications
    • Commencement Weekend
    • Alumni/ae Reunion
    • Family and Alumni/ae Weekend
    • Fisher Center + SummerScape
    • Athletic Events
  • About Bard sub-menuAbout
      About Bard:
    • Administration
    • Bard History
    • Campus Tours
    • Mission Statement
    • Love of Learning
    • Visiting Bard
    • Employment
    • Support Bard
    • Global Higher Education Alliance
      for the 21st Century
    • Bard Abroad
    • The Bard Network
    • Inclusive Excellence
    • Sustainability
    • Title IX and Nondiscrimination
    • Inside Bard
    • Dean of the College
  • Giving
  • Search
Bard Conservatory Orchestra with Violinist Gil Shaham, Conducted by Leon Botstein, December 13 at 7:00 pm. All proceeds will directly support Bard Conservatory students.
Information For:
  • Faculty + Staff
  • Alumni/ae
  • Families
  • Students
Giving to Bard
Quick Links
  • Apply to Bard
  • Employment
  • Travel to Bard
  • Bard Campus Map

Join the Conversation
Like us on Facebook
Follow us on Instagram
Read about us on Threads
Watch us on You Tube

Bard Press Releases

News Menu
  • Newsroom
  • Events Calendar
  • News Archive
  • Press Releases
  • special sub-menuSpecial Events
    • Commencement + Reunion
    • Family + Alumni/ae Weekend
    • Fisher Center
    • Bard Summerscape
    • Bard Athletics
  • Home
New Public Artworks by Bard Students in Dutchess and Columbia Counties How Long Will We Be Driving by Bard student James Wise ’26 is on view at a billboard located at 3391 US-9, Hudson, NY 12534 from December 20, 2023 to January 17, 2024.

New Public Artworks by Bard Students in Dutchess and Columbia Counties

Student Artwork Exhibited on Billboard in Hudson and in Temporary Installation in Richard Abraham’s Memorial Park in Red Hook
ANNANDALE-ON-HUDSON, N.Y.—Bard Community Arts Collective and the Center for Civic Engagement at Bard are pleased to announce the installation of several student artworks in Dutchess County and Columbia County.

How Long Will We Be Driving by Bard student James Wise ’26 is on view at a billboard located at 3391 US-9, Hudson, NY 12534 from December 20, 2023 to January 17, 2024. This work is presented through a partnership with Shandaken Projects’ public art initiative 14x48, which has exhibited new work by contemporary artists on billboards across New York State since 2021.

Additionally, works from students in the Studio Arts Program at Bard have been temporarily installed in Richard Abraham’s Memorial Park in Red Hook, as part of a pilot partnership with the Village of Red Hook’s Public Spaces Initiative Committee. 

These projects originated in an Extended Media course taught by artist Julia Weist in the Studio Arts Program at Bard. This class explores the potential of presenting art in an expanded field of engagement, including in the public realm, asking students to consider how the interpretation of their work changes when it is experienced in a mass media or civic context. In addition to exercises and instruction in the classroom, students visited the offices of Shandaken Projects and met with the Village of Red Hook’s Chair for the Public Spaces Initiative Committee, Ash Bradley-Rickard, and the Red Hook Village Board to learn more about opportunities for artists in the public sector. Each student created a two-dimensional billboard proposal, reviewed by Shandaken Projects, and a three-dimensional public art proposal, which was presented at a Village Board meeting on November 13, 2023. One billboard proposal was selected by Shandaken Projects for production, and every student proposal was approved for temporary installation in Richard Abraham’s Memorial Park.

The selected billboard, created by James Wise, was created by layering more than 50 AI-generated images. At first glance from the vantage of a moving car, the image appears to be a standard insurance ad. A closer look reveals that the uncanny advertisement includes only one legible question—“How long will we be driving?”—along with other text-like elements that are distorted and nonsensical. The billboard’s question highlights several challenging issues related to emerging technologies and the future of our planet, such as the loss of human autonomy that may come from an increased reliance on AI (including through self-driving cars) and the impact of driving carbon-polluting cars on a warming climate. The figure at the center of the ad, the avatar created by artificial intelligence to represent an insurance salesman, represents another troubling facet of algorithmic technology: these tools often closely reflect those who create them. The AI field is predominately white and male, and Wise’s artwork asks us to consider if those individuals who are in the driver’s seat of our tech future broadly represent the diverse communities that will use artificial intelligence. Wise said of the project, “Making a piece for the public takes what I’ve been doing within a class environment to a larger, more diverse audience, so I approached it as such. I sought to create something with enough depth to conjure a diverse array of reactions, regardless of what I intended, and I hope to see that reflected in public feedback to the project."

The student artwork installed in Richard Abraham’s Memorial Park spanned a variety of materials, from sculptures made from wood and steel to large format photographic prints. Each was developed with the park’s landscape and context in mind. Several of the pieces are interactive and all were made to be installed without impacting the local habitat native to the site. Although the temporary installation was not open to the public, this project served as a pilot program allowing the Village and Bard Community Arts Collective to imagine future collaborative opportunities. A student in the course, Elena Schneider ’27, said of the project, “Being able to make something to be displayed in the landscape where we live pushed me to create something I really care about and am proud of. I put a lot of work into my sculpture and it was very rewarding to see it come to life in such a beautiful place. I hope to have more opportunities to present student work in public places.”
#
About Center for Civic Engagement at Bard
The Center for Civic Engagement realizes Bard’s vision— to act as a private institution in the public interest. CCE initiates programs, fosters sustained partnerships, and supports and connects student, faculty, and staff of Bard’s local, national, and international networks as they work to make a difference in the civic life of their communities. https://cce.bard.edu/

About Shandaken Projects
Shandaken Projects supports cultural advancement through public programs and artist services. These opportunities are focused on process, experimentation, and dialogue, and are aimed particularly at important  but under-served individuals. Through our free residency programs including Shandaken: Storm King and Shandaken: Catskill, our free educational initiatives l, and our commissions, public programs, and exhibitions, we create possibilities for cultural practitioners to forge new pathways in their work and in the world. We believe that research, experimentation, and the pursuit of new ideas are vital steps in the progress of culture, and that the creative community must safeguard space for them. We provide an  alternative organizational model and significant opportunities for this community in an independent  environment. Shandaken Projects is intentionally small-scale.
Website: www.shandakenprojects.org | Instagram: @shandakenprojects

Media Contacts: 
For Shandaken Projects: Nicholas Weist, [email protected]
Full resolution image files here
#

About Bard College
Founded in 1860, Bard College is a four-year, residential college of the liberal arts and sciences located 90 miles north of New York City. With the addition of the Montgomery Place estate, Bard’s campus consists of nearly 1,000 parklike acres in the Hudson River Valley. It offers bachelor of arts, bachelor of science, and bachelor of music degrees, with majors in more than 40 academic programs; graduate degrees in 13 programs; eight early colleges; and numerous dual-degree programs nationally and internationally. Building on its 163-year history as a competitive and innovative undergraduate institution, Bard College has expanded its mission as a private institution acting in the public interest across the country and around the world to meet broader student needs and increase access to liberal arts education. The undergraduate program at our main campus in upstate New York has a reputation for scholarly excellence, a focus on the arts, and civic engagement. Bard is committed to enriching culture, public life, and democratic discourse by training tomorrow’s thought leaders. For more information about Bard College, visit bard.edu.
###

This event was last updated on 01-05-2024

Back to Top

Bard Press Contact:
Jennifer Wai-Lan Strodl
845-758-7015
[email protected]
Recent Press Releases:
  • Bard Conservatory of Music Announces Seventh Annual Kurtág Festival Honoring György Kurtág’s 100th Birthday, March 11–April 4
  • Two Bard College Professors Receive 2025 Andy Warhol Foundation Arts Writers Grant
  • Hamza Walker Selected 2026 Recipient of the Audrey Irmas Award for Curatorial Excellence
  • Four Bard College Faculty Awarded New York State Council on the Arts Grants
Bard College
30 Campus Road, PO Box 5000
Annandale-on-Hudson, New York 12504-5000
Phone: 845-758-6822
Admission Email: [email protected]
Information For
Prospective Students
Current Employees
Alumni/ae 
Families

©2025 Bard College
Quick Links
Employment
Travel to Bard
Search
Support Bard
Bard IT Policies + Security
Bard Privacy Notice
Bard has a long history of creating inclusive environments for all races, creeds, ethnicities, and genders. We will continue to monitor and adhere to all Federal and New York State laws and guidance.
Like us on Facebook
Follow Us on Instagram
Threads
Bluesky
YouTube